Michelmores is pleased to announce that it has advised the UK’s largest independent processing dairy, Freshways, on the acquisition of Totally Welsh Dairy.
Since its beginnings in 1990 as a small wholesaler, Freshways has grown into one of the largest independent and family-run dairy suppliers in the UK. All of the milk Freshways processes comes from cows farmed in the UK.
Totally Welsh Dairy, also established in 1990, has built a strong reputation for providing high-quality milk sourced from local Welsh farmers within a 40-mile radius of their bottling plant. The company’s dedication to sustainability is evident through their use of reusable glass bottles, which are collected, sterilized, and reused, minimizing environmental impact.
This acquisition follows Freshways’ recent purchase of Milk & More from Müller, where Michelmores also provided legal advice. Milk & More, known for its doorstep delivery service, employs 1,100 people and operates 31 sites across the UK. The integration of Milk & More has allowed Freshways to expand its home delivery services and enhance its sustainability efforts by offering customers the choice between refillable glass bottled milk and renewable cartons.
Totally Welsh Dairy recently invested in a new glass bottling line to meet the growing demand for sustainable packaging. This new bottling line will be utilized to serve the doorstep customers supplied by Milk & More, ensuring a seamless transition and continued commitment to sustainability.
The Michelmores team advising on the deal was led by Corporate Partner Alexandra Watson, alongside Head of Tax, Partner Cathy Bryant and Real Estate Senior Associate, Matt Jones with specialist sector support from Adam Corbin, Client Partner for Freshways.
Alexandra comments:
“We are delighted to have worked with Freshways once more, advising them on this strategic transaction and providing them with the support they needed to see it through to a successful completion. Acquiring Totally Welsh Dairy is very much in line with Freshways’ strategic growth plans, and we are pleased that we have seamlessly reached another exciting milestone together.”https://protect-eu.mimecast.com/s/6nQNCx03Im2yzNTvqu2L?domain=michelmores.com/
Michelmores’ consumer and commercial specialists help UK and international brands to break into new markets, connect with customers and close deals. From food and drink to luxury goods, brands with big ambitions and sustainable visions trust our extensive legal expertise.
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